Last edited by Akinogal
Thursday, May 14, 2020 | History

2 edition of investigation into factors that must be considered when extending a brand"s range and the possible effects of brand extensions on brand equity.. found in the catalog.

investigation into factors that must be considered when extending a brand"s range and the possible effects of brand extensions on brand equity..

Agnes Jumah

investigation into factors that must be considered when extending a brand"s range and the possible effects of brand extensions on brand equity..

by Agnes Jumah

  • 173 Want to read
  • 40 Currently reading

Published by LCPDT in London .
Written in English


Edition Notes

SeriesBA thesis Marketing and Advertising 1998
ContributionsLondon College of Printing and Distributive Trades.
ID Numbers
Open LibraryOL18433199M


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Investigation into factors that must be considered when extending a brand"s range and the possible effects of brand extensions on brand equity. by Agnes Jumah Download PDF EPUB FB2